Using Customer Review Systems to Support Purchase Decisions

Mobile decision support for in-store purchase decisions

Consumer decision making is a well-known application domain for decision support systems. Emerging from this domain is support for consumers bon the go,Q when they are actually inside a retail store. This paper introduces a bproduct attractiveness cueQ as a way of delivering decision support in this context. The paper also provides an experiment to examine the effectiveness of these cues in a l...

Systems to Support Decisions for Urban Areas

Using ontologies to support and critique decisions

Supporting decision making in the working environment has long being pursued by practitioners across a variety of fields, ranging from sociology and operational research to cognitive and computer scientists. A number of computer-supported systems and various technologies have been used over the years, but as we move into more global and flexible organisational structures, new technologies and c...

Tim Vf Measuring Influence in Organizational Purchase Decisions* Organizational Purchase Decisions*

This paper reports findings bearing on the reliability of measures used in industrial marketing research surveys to identify the structure of buying groups. Results obtained in a pilot study of the purchase of lithographic plates by small printing firms revealed a lack of consensus about purchase influence between pairs of informants from the same organizations. Further, the ratings appear to d...

A Customer Purchase Incidence Model Applied to Recommender Services

Abstract—In this contribution we transfer a customer purchase incidence model for consumer products which is based on Ehrenberg’s repeat-buying theory to Web-based information products. Ehrenberg’s repeat-buying theory successfully describes regularities on a large number of consumer product markets. We show that these regularities exist in electronic markets for information goods too, and that...